www.Ikea.ca with catalogue as pdf online and hours of operation
furnitureThe IKEA Canada website, www.ikea.com/ca is a fully-featured website
providing the details of all of the IKEA products available in Canada.
This website has an expansive site directory and is searchable using
departments, function, or alphabetically and content is available in
French or English. Example departments include kitchen, dining, living
room, bedroom, workspaces, children’s IKEA, youth room, laundry,
bathroom, decoration, hallway, lighting, secondary and small storage,
textiles, and cooking. IKEA Canada function categories include eating,
desks, mirrors, rugs, beds and mattresses.
There are links for each eleven Canadian IKEA stores giving the
directions, hours, contact phone numbers, address, and public
transportation information. In addition, there is a main search feature
at the top of the homepage and link for IKEA Home Shopping which
provides access to online shopping twenty-four hours a day and seven
days a week.
The product categories are organized such that all types of products
that are used within the product category are then searchable using a
directory tree on the left hand frame of the web page. In addition,
advertisements for different products appear at random in the main frame
of the web pages, as well as links below the main frame for seemingly
unrelated content. Each product page is organized with several other
content items including room ideas, how-to, and series. The series
content item is a listing of all the IKEA design groups. The room ideas
feature has its own small frame and slideshow navigation. The majority
of the room ideas have “+” signs in which the user can hover over to
find out more information about the product. Unfortunately, the price
and product name are not always clearly identified.
Other features of the site include a chat feature called “Ask Anna”, a
link to the online catalog, assembly, delivery, and financing
information. A nice feature is the ability to download the IKEA catalog
for the iPhone or Android phones. Another nice feature is downloadable
assembly instructions for many of their products. In summary, ikea.com/ca is a website that is very rich in IKEA product
and store information. If the user is familiar with IKEA products and
has a specific searching need, then this website is quite good. If the
user is browsing and is not that familiar with IKEA products, then the
website may seem confusing to navigate.
Similar entries
